Created a short-form TikTok video for Aama Cure focused on driving app installs and increasing awareness around maternal healthcare support. The video was designed for mobile-first engagement with emotionally grounded storytelling and fast retention pacing. The campaign successfully contributed to 400+ app downloads within 48 hours of posting, demonstrating strong conversion impact from short-form organic content.
A complete UI/UX redesign project for Joy Store focused on creating a premium Apple-inspired shopping experience. The goal was to improve the overall visual identity, user experience, and interface consistency while maintaining a clean and modern aesthetic. The redesign included refined layouts, improved product presentation, better navigation flow, modern typography, and a more polished interaction system to enhance usability and brand perception.
Aama Cure is a healthcare-focused brand project where I worked on building a consistent and professional visual identity for the client. My work included designing employee ID cards, creating social media post designs, and developing a complete brand guideline system for future use. The brand guideline covered visual consistency, typography, color usage, and design direction to help maintain a unified brand presence across all platforms and materials. The project focused on creating modern, trustworthy, and user-friendly designs that aligned with the brand’s mission and audience.
This project involved creating a set of visually engaging graphic design assets for Royal Educational Foundation. The focus was on developing clean, modern, and impactful visuals that align with the organization’s educational mission and communication goals. Using Figma, I designed and refined multiple design elements to ensure consistency, clarity, and strong visual hierarchy across the deliverables. The final output was crafted to be both professional and adaptable for different promotional and informational use cases. The project emphasizes thoughtful design decisions, attention to detail, and delivering high-quality visual content tailored to the client’s needs.